Content Organization for Creators!

“Complexity is often a proxy for sophistication. But simplicity is the ultimate sophistication.” — Clare Booth Luce

It wasn’t the late nights or the endless emails that made me quit corporate.

It was the chaos.

The never-ending juggling act between strategy meetings, team deadlines, and the quiet nagging feeling that none of it was truly moving the needle.

I didn’t leave corporate life and then decide to build an online business.

I built one while still buried neck-deep in strategy decks, budget meetings, and team leadership.

Which meant that while I was leading my team from 9-9, I had a ton of things going on in my mind all throughout.

And then when I came home, the chaos just continued – planning my affiliate marketing campaigns, writing my blog posts, recording my videos and what not…

..all while I was managing my family, home and relationship!

What I thought would be liberating quickly became overwhelming.

The chaos I was trying to escape in my job started showing up in my business too.

I was surrounded by content – notes, outlines, half-finished posts – but it all felt scattered.

No system. No structure. Just survival mode.

And if you’re trying to grow your side hustle right now, while juggling a full-time job, family, or both, I know you’ve felt this too.

You’ve got ambition.

You’ve got ideas.

But you’re drowning in disorganization.

And that is true with everyone of us who get started – it doesn’t matter if it is a corporate job or, a solopreneurship.

Here’s what I realized:

The problem isn’t the lack of content or, ideas. Or, even interest and enthusiasm. The problem is the lack of a system.

And unless you fix it early, you will struggle until your burn out.

I have seen this happen..

And I am seeing this happen on LinkedIn these days.

Young creators starting off ambitiously, bragging about clients and how they helped them make dollars, building their following only to slowly stop showing up and quitting.

If you can relate to any of this, then it is time you fix the chaos and today I will help you do it through a simple system that I used when starting off..

So let’s fix that chaos together.

Step 1: Create a Home Base for Every Idea

Most creators don’t have a content problem.

They have a content organization problem.

Ideas pop up while you’re driving, walking the dog, or standing in line for coffee.

But if you don’t have a single, dedicated place to capture them, they vanish.

Your first step is choosing a single tool or place to dump every idea**.**

Mine is a Notion dashboard.

But a Google Doc, Trello board, or even a Notes app folder works just as well.

What matters is that it’s one place, not five.

If an idea lives somewhere else, it doesn’t exist.

“Clarity comes from knowing what to ignore.” — Greg McKeown, Essentialism

Book to Check Out:

Essentialism by Greg McKeown – for cutting out the noise and focusing only on what matters.

With technology today, you could even capture a voice note, get it transcribed and sent to your notes app automatically.

Make use of technology for these things instead of scrolling on Instagram.

Capture every idea – not just what comes to your mind but also, every question that you see in the comments (both yours and that of other creators with whom you engage) and every one of your comments (these can easily be converted to mini posts)

This first step is the most critical, if you want to get rid of that chaos!

Step 2: Use a Weekly Content Planning Ritual

Here’s a hard truth from my corporate days:

If it’s not on your calendar, it doesn’t get done**.**

In my team, every Monday at 9 AM was “Team Huddle.”

That 30-minute meeting set the tone for the week.

Today, I do the same with my content business.

Every Sunday evening, I spend 30 minutes inside my Content HQ (my Notion space).

I call it my Content CEO Hour.

In that one session, I do 3 things:

1. Review what performed well last week
2. Choose 1–2 core ideas to create this week
3. Block time on my calendar to work on them

That’s it.

No overthinking. No scrolling. No multitasking.

In fact, I build an entire Weekly review ritual inside Notion that helps me track my action items for the coming week and thereafter – automatically!

And the funnier side of planning?

Since the time I have moved to the PARA method and started using my Second Brain inside Notion, I have calendarized even my personal things – calling someone, reviewing my daughter’s worksheets, getting a household chore done etc.

Every one of those thing is on my calendar.

Why?

Because it is easier lose control of those personal things when you are neck deep into something that you are building.

So, why not be serious about those personal things and stay on track with them too?

Book to Check Out:

The 12 Week Year by Brian Moran – a game-changer for setting clear execution cycles that keep you accountable.

Step 3: Batch Like a Bakery

When I was first starting out, I used to record a podcast on Monday, write a blog post on Wednesday, and film a reel on Friday.

It felt like I was being productive.

But I was actually exhausting myself by constantly switching contexts.

Eventually, I learned the magic of batching.

Just like a bakery doesn’t bake one croissant at a time, you shouldn’t create content that way either.

Here’s how I batch now:

• Monday: Idea research & outlines
• Tuesday: Write & record
• Wednesday: Edit & schedule
• Thursday & Friday: Engage, analyze & breathe

Each day has a “theme.”

No more ping-ponging between tasks.

No more burnout.

And the surprising part?

I now create more content in less time.

At this point, I need to give you a disclaimer.

While that plan above might look simple, it isn’t really how my batching plans work these days.

I wanted you to start with a simple plan and that I is why I put it out in the simplest possible way up there.

My content ritual has a ton of things – Podcasts, blogposts, Affiliate promos, Social media posts on 3 different platforms for 4 different accounts and so on.

So, my batching ritual looks a lot different.

When you keep building on what is working, yours too will grow. But it won’t be chaotic.

Instead it will be organized and you will find peace when you look at your plans.

“Structure creates freedom.” — Jocko Willink

Step 4: Make Templates Your Best Friend

I used to waste an hour writing Instagram captions from scratch.

Now, I just open my Caption Template Library.

Same with my email intros.

My podcast scripts.

Even these newsletters.

Templates don’t limit creativity, they speed it up.

Start small:

Write out 3–5 content types you create often.

Then, turn your last great version into a template.

That way, every time you sit down to create, you’re not facing a blank page. You’re building off a structure.

Templates need not be complex.

It just needs to help you repeat things without having to go through the act of brainstorming and redoing the framework.

Most top creators follow templates. It saves them time, helps them stay organized and most importantly, helps them focus on things that matter.

Mark Zuckerberg’s wardrobe is also a template. He has built it so that he doesn’t waste time in choices.

Book to Check Out:

Show Your Work by Austin Kleon – a must-read for creators learning to share consistently and authentically without overthinking.

Step 5: Track Output, Not Just Engagement

Likes are nice.

Shares feel good.

But if you want to grow, start tracking what you control: your output.

Each week, log how many:

• Posts you published
• Emails you sent
• Videos or reels you produced
• Time blocks you protected for content creation

This isn’t about vanity metrics.

It’s about consistency.

In corporate, I was judged on KPIs.

In content, I judge myself on action.

Because the numbers don’t lie.

And when the content starts stacking, so does your growth.

Anything that is not measured can never be improved. And the biggest mistake most beginner creators make is in not tracking and measuring.

Data and analysis can be extremely boring. And it is the easiest to be pushed to the bottom of your priority list.

Don’t do it.

Prioritize analytics. Track and improve!

Final Thoughts: Less Chaos, More Clarity

If your content life feels scattered, overwhelming, or chaotic, it’s not your fault.

You’ve probably been told to “just post more,” “stay consistent,” or “be everywhere.”

That advice creates burnout. Not businesses.

What works instead?

• A single home for your ideas
• A weekly planning ritual
• A batching system
• A few go-to templates
• Output you can measure

None of this is complex.

But it works, because it’s consistent.

When you simplify your system, you amplify your results.

And you stop drowning in content chaos.

You start building a business.

Recommended Newsletters

Here are few newsletters that I would recommend that you sign up to if you are interested in learning the art of running a side-hustle:

• Write, Build, Scale
• Why we buy
• The Book Bub
• The Stacked Marketer
• The Growth Bulletin
• Unconventional Productivity for Online Business Owners
• Side Hustle Weekly
• The Affiliate Guy
• I will teach you to be rich
• How Brands win
• For the Interested
• Send and Grow

Sign up to these and follow them. You will get a lot of information and content for your blog posts, podcasts and even social media posts.

I will share more such ideas in my future newsletters.

I put in about 18 hours every month to create this newsletter, starting from researching to writing and editing it.

So, If you enjoyed reading this Newsletter, I would sincerely appreciate it if you could recommend it to others. You can send them to https://thegrowthcreator.com to subscribe to it for FREE!

What am I reading?

I absolutely love books and I read a lot.

In fact, I don’t just read a lot, but I also take notes on every book that I read.

I have pages and pages of information in my Notion Second Brain, so that I can find them and use them when ever I need.

I have added some of the newest books that I have been reading, to the Amazon store, so you might want to check it out.

Want to know more about the books I read. You can check it out here!

That’s it for this week!

Do let me know your thoughts, feedback, and opinions about this newsletter.

If you have a question or, simply enjoy reading this, I would sincerely appreciate it if you could write a recommendation for me on LinkedIn. You can use this link to do that.

If you are comfortable writing a review for the newsletter, you can do that here. Your support would be sincerely appreciated.